Sing when you're winning

When it comes to marketing we try and practice what we preach!

First and foremost marketing is about getting noticed. Standing out is the hardest thing to do - and is a struggle that the majority of businesses have to face. While emediates are busy dishing out hints and tips and writing up marketing strategies for our clients we also have to ensure that we do our bit to raise our profile in an overcrowded market.

Here at emediates we take every opportunity to get out 'there' and meet people. Face to face is our way of getting noticed. We like to talk, get to know other business leaders, discuss their problems and then let them know how we might help.

One of the best ways to do this is traditional networking. Organised seminars and events where everyone has an opportunity to talk about themselves and more importantly to talk to others.

The format of these events varies from different organisations but they will invariably give you an opportunity to get noticed.

In fact our MD is very good at making an impression at these events. His tactics range from dressing as a hospital consultant and offering businesses a FREE marketing health check, to grabbing the mic and singing.

Yes - that's right - he sings. Most events give you a minute or two in front of an audience to introduce yourself and your business. Instead of the usual boring, USPs and strap line speech; Anil has been known to belt out the following (to the tune of 'You To Me Are Everything)....

WE CAN HELP YOU REACH THOSE BUSINESS GOALS YOU WANTED TO
HELP YOU STOP YOUR SALES FROM FALLING IF YOU ASKED US TO
WE’D GUIDE YOU THROUGH YOUR MARKETING, YOUR WISH IS OUR COMMAND
YOU WOULD CLIMB THOSE MOUNTAINS WHEN YOUR HAND IS IN OUR HAND.

WORDS CAN NOT EXPRESS HOW MUCH GOOD MARKETING MEANS TO ME
THERE IS A WAY FOR US TO MAKE YOU SEE
APPLY FOR YOUR FREE MARKETING HEALTH CHECK
THERE IS NO PRICE TO PAY

EVERYTHING YOU NEED FOR SUCCESS IS RIGHT HERE IN THIS ROOM TODAY!
OH MAYBE? OH MAYBE?

TO YOU I GUESS I’M JUST A CLOWN
PREYING ON BUSINESSES WHEN SALES ARE DOWN
OH MAYBE? OH MAYBE?

PLEASE GIVE US A TEST JOB TO BUILD YOUR HOPES UPON.
WE’VE GOT TOOLS IN OUR ARMS TO KEEP YOU FORGING ON.
OH CERTAINLY …OH CERTAINLY

YOU TO ME ARE EVERYTHING , THE BUSINESS'S WE WANT TO MAKE KINGS.

It certainly makes a lasting impression. People like the fact that it's different and unique. They like the boldness and confidence. In short Anil is never without someone to talk to after his 2 minutes on stage - proving you shouldn't just sing about your services when times are good - you should sing to be noticed. Shout about what you do - don't be shy!

Now we know that it's not easy looking at your own business in an objective manner, analysing strengths and weakness or assessing budgets and goals, can be time consuming and difficult. That's were emediates can help. Contact us today sales@emediates.co.uk for your FREE consultation meeting.

Perfect 10?

We're not perfect! Yes, that's right... a web development studio that is happy to admit that they don't know it all. How can we know it all? The web is millions of pages wide by millions of pages high by millions of pages deep - and it is ever expanding and changing. To cope with the demand, technologies behind the Internet are also constantly changing.

So if we're not perfect why should you use us? Well, that's easy. You should use is because we want to be perfect. Our studio is constantly updating and evolving it's work processes, new languages are adopted, innovative processes implemented; on what seems like a weekly basis.

We work hard to find out what our clients want and then find a solution to fit. This often means that as clients demand more from their websites we give more. From humble HTML beginnings we can now produce bespoke website solutions using VbScript, C#, AJAX, JavaScript, PHP, XML, XLST, SQL, ActionScript and XHTML among others. We lever functionality from powerful online applications such as Google, Twitter, Yahoo, Flickr, YouTube, Blogger and Facebook. We take a web development wish list and we bend over backwards to make it happen.

So if you want your Tweets on your homepage, or your own YouTube channel in your website then we'll get stuck into the relevant API and make it happen. Maybe you want interactive Google Maps on your contact us page? Or you want to blend your Blog into your homepage? Well contact us at emediates - we don't know it all; but the first step to improving your knowledge is admitting you have something to learn.