Friday, November 13, 2009

Just how far can you cast your net on the world wide web?

We've just launched our brand new website here at www.emediates.co.uk and now we are looking at the envious task of getting some serious exposure for our business.

So we asked ourselves the question, just how far can we make our content go?
It was obvious that we there are lots of platforms that we can update, share, link our content too but surely the work required to update Twitter, Facebook, MySpace, Linkedin, Digg, Technorati, Blogger etc would just be too much.

We needed a way to write one piece of content and then cast our copy as far afield as possible. Seems impossible? If you're reading this post then it's not as impossible as you think.

This content was created on Blogger and automatically updates on over 30 social networking sites that includes all the big hitters above and others like Flickr and Stumbleupon. So, how did we do it?

Well, I promise that we will reveal all soon. In the meantime pop us an email to sales@emediates.co.uk and give us a good reason why we should tell you and we might let you in on the secret early. Why do we want a reason... well it's all for a new section for our new website, we want to know funny, serious or surreal the reason why we should give away anything for FREE. Call it market research.

For more SEO advice or anything web development related then choose to follow us as we update regularly.

Wednesday, November 4, 2009

Pre - Christmas Sort Out

I know - I've mentionned the 'C' word at the beginning of November!

However, I don't believe I am the only person in the world who finds putting a delay on the festive frenzy impossible ... Am I ??

Whilst we are constantly bombarded with Christmas decorations, ancient pop tunes and suggestions for the office party from the beginning of October - there is one piece of pre-festive planning that I wholeheartedly support - 'the pre-Christmas sort out'.


Not only at home, but in the office - this satisfying activity will ensure the New Year starts out as organised and as stress free as possible. And, whilst I do recommend diving into your kids toy boxes and re-homing some of their teddies and binning those shirts that haven't seen the light of day for 3 years - I also recommend booking your FREE Marketing Health Check appointment with emediates.

Use this opportunity to reflect upon how well your current marketing has performed this year, what could you have done better, will your print be out of date next year?

Consider all these questions and more and let emediates help you to clear the way for a positive marketing strategy and action plan next year.


Email Esther at marketing@emediates.co.uk to organise a meeting.




Monday, November 2, 2009

The importance of being earnest

Thought it was about time we wrote a blog about something personal... after not a lot of thought we decided to pick on our New Media Director Graham Cartwright and task him to record a typical day for him here at emediates.

7:50am Arrive to be greeted with strong black coffee (no sugar) from Anil.

8:00am I'm now awake and so is my laptop, weekend football gossip has been dispatched with and I'm onto the envious task of wading through emails. 47 this morning which is probably because I answered some Saturday afternoon.

9:00am Emails either answered or scheduled into task list and I'm ready to start planning my week.

10:00am Week long planning finished and I realise that there will be few late nights again.

10:06am Coffee.

10:30am First conference call of the week, This ones an update on a HUGE social networking development that we have on the go. Client seems happy enough, pushing for completion which is encouraging.

11:30am My turn to get the drinks. Developer Pete is constantly changing his favourite beverage but everyone else are creatures of habit.

12.00noon Need to spend an hour designing some new page layouts for new client pitch. We tend not to spend too much time on designs in pitches as clients like to change them once we get the go ahead and a full brief. However, we do like to give a little bit of creative input at the pitch stage to help balance all the technical stuff.

12:26am Coffee.

2:00pm Ploughing through some amends to our C# paging class. It draws a dynamic paging navigation that can be quickly added to any of our C# .NET modules. It writes out some nice HTML and CSS, need to add some Javascript for even more funkiness.

2:01pm Coffee.

4:00pm Taking a break from all that code with a spot of PowerPoint animation for Anils latest Sales Pitch - next week he is up in front of 60+ small business as keynote speaker for the Federation of Small Business's. I have to take his impressive talk on the 'Magic of Marketing' and make it look nice.

4:54pm Coffee.

5:30pm Home time for some, but I'm setting up some back ups to run on a new development machine. Don't want to lose all that new code, let alone the new Access and MySQL databases that are running on there.

5:31pm Coffee.

6:04pm About time I got off home. Haven't had any lunch today and drunk far too much coffee (again) but up-to-date with all my scheduled tasks.

8:00pm Kids in bed, time to crack on with emediates new website. Needs to be ready for Anils keynote speech next week. Need to nail this Google Blogger API and then get the Twitter API on multiple pages. More Visual Studio and C# for me tonight.

10:30pm Shattered and starting to get all coded out... going to see whats on BCC iPlayer and then call it a night. Toodlepip.